Why Registering your Trademark is Crucial for Your Brand

Why Registering Your Trademark is Crucial for Your Brand

Introduction

Building a successful brand identity and developing it correctly is more than just posting on sociial media, recording good reels and making good deals. It is not only having a good product and a big amount of clients or users. It is much more than that.

Your identity is your the way you interact with people, with the world. But, how can I create a unique and exclusive personal brand to ease my identification? Without legal protection, this is impossible, even if you follow the instructions below perfectly. A legal protection of your brand safeguards your business in the wild world of business.

What is a Trademark

Any name, logo, slogan or symbol, even sounds and packagings could be considered as Trademarks if they respond to certain requirements. It distinguishes you from others in the market, gives you exclusive rights over the brand and protects you from dishonored competition, allowing you to take legal actions in case of infrigements.

Why is this so Important

• Gives you Legal Protection: Your presence in the market will be protected and will have a safeguard against potential imitators
• Builds Trust among Users: Clients usually associate a registered trademark with something reliable and professional, because a legally registered brand offers them a safe interaction
• Brand Identity: It develops a valuable asset in the market and ensures your identity by protecting your name, logo
• Gives you Opportunities: Your value will increase, making you more attractive to possible partners and closing deals
• Saves you from Legal Issues: It prevents possible costly legal disputes, which can asset you a big devaluation of your brand

How to Register Succesfully your Trademark

1. Make a deep Trademark Search: This is crucial to avoid problems with already existing Trademarks or even the absolute refusal of your Trademark
2. Choose the Right Class: It will give you a correct protection during the registration. If you fail in this, you fail in all, it ensures you cover the correct services
3. Contact with Professionals: It will ease all the process, being conscious of the difficulty of registering your brand without knowledge, better contact experts 

Conclusion

Registering your Trademark is not a waist of time, it is a critical investment on your future. It protects you, and gives your brand reliability, which is crucial in the relation with users. At Profitmark, we registered succesfully more than 50000 brands and helped businesses gain confidence for the past 20 years.